Masud Alam, a Bangladesh Road Transport Authority (BRTA) official once thrust into the public spotlight after a remark by former minister Obaidul Quader went viral, was recently seen in Cox’s Bazar. Alam, who previously served as a deputy director, has since been promoted to director (engineering) for the Chattogram division. He attended a government event distributing financial aid to families of road accident victims.

The phrase “Masud, be good” — uttered by Quader during the previous Awami League government — became a long-standing social media meme, often resurfacing in online discussions. Many attendees reportedly recognized Alam at the Cox’s Bazar event, while others viewed him simply as a senior official. A photo from the event circulating on Facebook reignited humorous commentary, with users jokingly asking if he had indeed “become good.”

Although Alam did not speak to the media, his reappearance has revived a piece of Bangladesh’s recent political and internet folklore, highlighting how viral moments can linger in public memory far beyond their original context.