Pakistan’s decision not to play against India in the upcoming World Cup has caused a major financial setback for the International Cricket Council (ICC). According to NDTV, the India–Pakistan T20 match alone is valued at around 500 million US dollars, or more than 6,000 crore Bangladeshi taka, making it the single most lucrative fixture in world cricket. The ICC reportedly earns several times more from this match than from all other tournament games combined, and its cancellation has already prompted broadcaster Star to seek financial concessions.
The report notes that advertising rates for the India–Pakistan match reach 25–40 lakh taka per 10 seconds, with total ad revenue estimated at 300 crore taka. Without the match, both cricket boards could each lose about 200 crore taka in direct and indirect revenue. The ICC’s central revenue pool is expected to shrink, reducing distributions to member boards, especially smaller and associate nations dependent on ICC funding.
NDTV warns that future global tournaments could face reduced broadcast valuations and sponsorship interest if such high-profile fixtures are deemed risky assets, potentially weakening cricket’s overall financial ecosystem.
স্পোর্টস ডেস্ক প্রকাশ : ০২ ফেব্রুয়ারি ২০২৬, ২২: ০০আপডেট : ০২ ফেব্রুয়ারি ২০২৬, ২২: ৩৭ স্পোর্টস ডেস্ক বিশ্বকাপে ভারতের বিপক্ষে ম্যাচ খেলবে না পাকিস্তান, এই সিদ্ধান্তের পরপরই সর্বপ্রথম সামনে এসেছে আর্থিক বিষয়টি। কারণ, বিশ্ব আসরে এক ভারত-পাকিস্তান ম্যা
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